The secret of success is to be ready when your opportunity comes. – Benjamin Disraeli
So Cassie Daves and I have been discussing this topic in secret and I think it’s the appropriate time to share my thoughts.
Since I started blogging I’ve been privileged to work with a substantial amount of brands, see them HERE. Both in Nigeria and internationally. With that, I have noticed a lot of difference in the business of blogging in Nigeria and abroad. Many of which are not favorable to Nigerian bloggers.
I’d be doing a series on this topic, and this is the first of three. Today’s topic is “Approach”. I hope a fellow blogger or brand would read this and effect some changes in their PR & business activities.
Many Nigerian companies approach bloggers for brand exposure (meaning they acknowledge your value & influence). However, the remuneration and manner of approach they bring to us sometimes isn’t the most encouraging. Let me give you a…
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